Message Development and Issue Campaigns

In the world of politics, there are no shortcuts to success, particularly for nonprofit organizations seeking to effect legislative change. Successful advocacy requires careful planning. Even before legislation is introduced, Enterprising Strategies can work with your organization to develop an issue campaign that will greatly enhance your chances of success. Whether it's the message development or the public education phase of your issue campaign, our experience can make the critical difference. We understand the importance of properly "framing" an issue and the role that research can play in educating key opinion makers. And we can help you identify your key audiences and devise a communication plan that will help you reach them. In addition to our substantial in-house experience with message development and issue campaigns, we have access to some of the best communications professionals in the business. In determining what works best for you, we will start by carefully assessing your needs and the internal capacity of your organization.



6325 Barrister Place, Alexandria, Virginia 22307
(703) 768-1612
www.enterprisingstrategies.com